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The Art of ‘Ware, a Reinterpretation of The Art of War

In the early 1990s, Bruce Webster wrote and published The Art of ‘Ware (M&T Books, 1995), a reinterpretation of Sun Tzu’s The Art of War. Basically, Webster applied Sun Tzu’s work to creating and marketing IT products. Webster recently updated his original version. If you’re a Sun Tzu fan, you’ll enjoy what Webster has done. [...]

By |2016-10-24T14:20:33-07:00May 29th, 2007|Categories: Entrepreneurship, Marketing and Sales|0 Comments

DIY PR

My buddy, Glenn Kelman, the CEO of Redfin, had a strong reaction to last week’s post about PR by Marge Zable Fisher. So much so that he penned an alternate solution to the challenge of a good client-agency relationship: Don’t hire an agency and do it yourself. Here’s what he wrote. Nobody knows if Charlemagne [...]

By |2016-10-24T14:20:35-07:00May 29th, 2007|Categories: Events, Marketing and Sales|Tags: |54 Comments

Launch: Silicon Valley 2007

Check out Launch: Silicon Valley 2007. It’s a half-day conference featuring thirty tech startups who are launching new products and services. Think of it as a poor man’s Demo. June 5th Noon to 6:00 pm Microsoft campus (Mountain View, California) Registration I’ll be giving a speech called “How I Launched a Web 2.0, User-Generated Content, [...]

By |2016-10-24T14:20:38-07:00May 27th, 2007|Categories: Entrepreneurship, Events|0 Comments

Guy Is Nude No More

I recently visited the worldwide headquarters of Threadless in Chicago and took a boatload of pictures. I’ve been to the offices of many startups, but few compare to Threadless’s offices in coolness. Walls covered with graffiti. src="http://files.guykawasaki.com/blog/img/Slide3_2.jpg" /> An “office” in an Airstream trailer for recording podcasts. Inside the office recording a podcast. Interior offices. [...]

By |2016-10-24T14:20:42-07:00May 23rd, 2007|Categories: Cool Stuff, Entrepreneurship|0 Comments

Airline Boarding Pass Kiosk

The ability to print boarding passes for flights is a great convenience. Unfortunately, half the time you’re in a hotel room when you check-in online and can’t print the boarding pass. Some airlines (Northwest for one, but I always fly United) will fax the boarding pass to you—but this still requires that you get the [...]

By |2016-10-24T14:20:44-07:00May 22nd, 2007|Categories: Cool Stuff|0 Comments

The Nine Biggest Myths of the Workplace by Penelope Trunk

I liked Penelope Trunk's interview so much that I asked her for more material. Here's her list of the nine biggest workplace myths: You’ll be happier if you have a job you like. The correlation between your happiness and your job is overrated. The most important factors, by far, are your optimism levels and your [...]

By |2016-10-24T14:20:54-07:00May 18th, 2007|Categories: Human Capital, Management|Tags: |0 Comments

Ten Questions With Penelope Trunk: Career Guidance for This Century

Penelope Trunk is the author of Brazen Careerist: The New Rules for Success. She is a career columnist at the Boston Globe and Yahoo Finance. Her syndicated column has run in more than 200 publications. Earlier, she was a software executive, and then she founded two companies. She has been through an IPO, an acquisition [...]

By |2016-10-24T14:20:59-07:00May 15th, 2007|Categories: Human Capital|Tags: |0 Comments

Ten (or so) Questions with Richard Stearns, President of World Vision

Richard Stearns is the president of World Vision. This organization is a "Christian relief and development organization dedicated to helping children and their communities worldwide reach their full potential by tackling the causes of poverty." Stearns holds a bachelor’s degree from Cornell University and an MBA from the Wharton School at the University of Pennsylvania. [...]

By |2016-10-24T14:21:01-07:00May 14th, 2007|Categories: Uncategorized|0 Comments

Make a List and Check It Twice: A Real-World Guide for Speakers and Presenters

Pam Slim provides a great list of things to do prior to making a presentation. If you make speeches, presentations, or pitches, you need to read this. Here’s one more power tip: Show up with your own Countryman E6i microphone. (And tell your host that you need a Shure or Sennheiser body pack.) This has [...]

By |2016-10-24T14:21:03-07:00May 10th, 2007|Categories: Pitching and Presenting|Tags: |0 Comments

Proof That Bloggers Are Egotists

Check out a blog called Trendsspotting. It’s written by Taly Weiss, a social psychologist who runs a market research firm in Israel. She’s recently wrote about a bunch of interesting topics including: Self testing the degree of hardcore Web 2.0 usage. Crocs. (There are two pairs of Crocs in the Kawasaki family!) Influence of MySpace [...]

By |2016-10-24T14:21:06-07:00May 10th, 2007|Categories: Cool Stuff, Innovation|0 Comments

Lessons for Entrepreneurs: Ignoring Is Bliss and Then Some

Where ignorance is bliss, ‘Tis folly to be wise—“On a Distant Prospect of Eton College” by Thomas Gray With all due respect to Thomas Gray, he missed the target when it comes to entrepreneurship: ignorance isn’t bliss, ignoring is. For example, last week I posted a “help wanted” entry soliciting “truemorists” for a site called [...]

By |2016-10-24T14:21:08-07:00May 9th, 2007|Categories: Books, Entrepreneurship|Tags: , , |0 Comments

World’s Best Presentation Contest Winners Announced

Slideshare.net announced the winners of the World's Best Presentation Contest today: Winners (chose by judges) ShiftHappens by Jbrenman Meet Henry by Chereemoore Sustainable Food Lab by Chrislandry People’s Choice Winners PaniPuri--An Introduction by Thakkar ShiftHappens by Jbrenman Meet Henry by Chereeemoore The commonality you’ll see in these winners is big fonts, big graphics, and a [...]

By |2016-10-24T14:21:10-07:00May 7th, 2007|Categories: Pitching and Presenting|0 Comments

Tour of Alcatraz Island

Alcatraz Island reopened this week, and I was lucky enough to be invited by the Golden Gate National Parks Conservancy for a tour. It is a very fascinating place that has long history: fort, prison, lighthouse, and museum. It was also occupied by Indians from 1969 to 1971 via this proclamation. If you’re visiting San [...]

By |2016-10-24T14:21:12-07:00May 6th, 2007|Categories: Cool Stuff|18 Comments

Just in Time For Mother’s Day

According to a story in Reuters, Salary.com released a study that shows that a stay-at-home mom should earn $138,095/year for what she does. Salary.com provides this online tool so that people can calculate how much a particular mom’s work is worth. I hope lots of moms forward this information...

By |2015-03-17T09:38:04-07:00May 3rd, 2007|Categories: Management|0 Comments
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