How to Use Facebook as a Weapon

Many so-called experts are trying to fill young people with fear about what they should post in their Facebook accounts. They make the case the school admissions staff and company recruiters are going to check your Facebook page and ding you for the stupid things you did. (Who among us has not done something stupid when we were young, but I digress.)

This advice is mostly defensive: “Don’t do this,” “don’t do that,” “someday it will catch up with you, and you’ll regret it.” This is, in my opinion, back asswards. You should assume that schools and companies are checking you Facebook page and use this to your advantage. I provide more details here about how to use Facebook as a weapon.

For more Facebook news and tips, check out Facebook.alltop too.

By | 2015-03-17T09:21:25+00:00 September 9th, 2009|Categories: Human Capital|0 Comments

About the Author:

Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

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