I met the founders of BlogHer today. This is a delightful group of people doing something very meaningful for the blogosphere.

My interpretation of what they are doing is opening up the blogosphere to people who aren’t "in the club" … though I’m not sure they would put it that way. 🙂 Think: barbarellas at the gate.

I’m going to the BlogHer conference on July 28th and 29th at the Hyatt San Jose. I hope that many of you attend too. Incidentally, if I were the marketing person for a company selling blogging tools or services, I would certainly exhibit at this conference.

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By | 2016-10-24T14:27:26+00:00 May 2nd, 2006|Categories: Blogging|20 Comments

About the Author:

Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.


  1. Smittie May 2, 2006 at 9:43 pm - Reply

    Blog Central for women.
    Sexism (like racism) is all wrong when espoused by white males but it is a wonderful, world enriching thing when it’s coming from women, especially non-white women.
    I’m sure they are wonderful people. Why is this so terribly meaningful?
    Because it empowers people who are not “in the club.”

  2. Belinda May 2, 2006 at 10:40 pm - Reply

    Good grief. BlogHer is anything but sexist. Go spend some time there. Come to the conference. And Guy? I’ll be VERY happy to meet you there!

  3. Smittie May 3, 2006 at 12:12 am - Reply

    According to this article
    | |
    43% of bloggers are women.
    Sounds like CNET could use a little help in finding good blogs to read though.

  4. Hooded Chicken May 3, 2006 at 1:22 am - Reply

    BlogHer, I don’t even know her!

  5. Robert Oschler May 3, 2006 at 5:32 am - Reply

    Great you had to mention Barberella. Now I can’t think for the rest of the day. 🙂

  6. Dossy May 3, 2006 at 5:43 am - Reply

    “Incidentally, if I were the marketing person for a company selling blogging tools or services, I would certainly exhibit at this conference.”
    Wow, that has such an incredibly sexist connotation, Guy. Let me finish the sentence:
    “… because, you know, women love to shop!”
    Guy Kawasaki, marketing *genius* — turn BlogHer into a mini-mall! Set up a booth to give free manicures in exchange for listening to a pitch about some new web application.
    Damn. When I grow up, I want to be just like you. Seriously. Why don’t I get great ideas like these.
    You think I’m telling companies to exhibit at BlogHer because “women love to shop”? And they’ll get manicures there? You’re kidding, right? This comment says more about you than me.
    Companies should exhibit at BlogHer because it is an inexpensive way to reach hundreds of bloggers who can spread the word about products and services.

  7. Jonathan Lambert May 3, 2006 at 6:39 am - Reply

    I know the founders of blogher, and this is one of the most open organizations (non-sexist) out there. Read the FAQs before you make a crude comment like the manicure one Dossy. It’s not very edumicated.
    Guy, glad to see you writing this resource up. This is the one site I have sent my baby boomer mother to that turned out to be useful for her to “get” blogging – and THAT is a compliment beyond compare.

  8. Elise May 3, 2006 at 6:40 am - Reply

    Oh, give me a break. The BlogHer conference is a conference for bloggers. Conference sponsorship is a great opportunity for a company trying to either 1) sell products and services to bloggers or 2) inspired bloggers to write about products and services.
    How you twisted a manicure out of that, I have no idea.

  9. Anonymous May 3, 2006 at 6:42 am - Reply

    With all due respect, do you have any financial interest in this company?
    None whatsoever. I also don’t believe in the second gunman theory of JFK’s assasination.

  10. Elise May 3, 2006 at 6:46 am - Reply

    Almost forgot, thanks Guy, for your mention of BlogHer! Looking forward to meeting you at the conference.

  11. Lisa Stone May 3, 2006 at 8:26 am - Reply

    Wow – Thanks Guy, thanks Jonathan, thanks Belinda!
    As I tell the kids, there are two ways to change the world: Complain until someone else does it. Or shut up and do it yourself. BlogHer is the latter — a do-ocracy, filled with women and men who are using this conference and this community to get their word out and pound their own printing presses a little harder.
    As for the role of men in BlogHer? Thank you for asking, so that we can yell from the rooftops: Yes! Men already are an important part of the BlogHer community!
    Nearly 20 percent of the people who attended BlogHer Conference ’05 were men. Our first conference volunteers in 2005 were men. You’ll even find some men listed on the BlogHer Blogrolls. Speaking roles at the conference are reserved for women at the request of our ’05 attendees — but we plan to revisit that question regularly. Goal: A great roster of humans to guide our conversations.
    Since there’s been a lot of disinformation on this topic, I would like to repeat in no-longer-dulcet tones:
    Gentlemen, if you are interested in learning more about women who blog, please accept our invitation to the greater blogging community to attend BlogHer Conference ‘06.
    Now, may we ask a favor? Please copy this question and answer, and send it to ten humans who blog. Thanks.
    See you July 28-29 in San Jose.

  12. John May 3, 2006 at 10:04 am - Reply

    In another comment, I said people want one function done incredibly well.
    BlogHer is one function done incredibly well.

  13. Cap May 4, 2006 at 7:05 am - Reply

    sheesh. heh. just because a marketer is mentioning a blogging network—doesn’t mean you have to raise your eyebrow and look for the hidden meaning behind it all. I think Guy’s just trying to make a mention of a very spiffy blogging organization. because you know, maybe some of the readers may find it to be useful and of interest?
    Exactly! Sometimes a cigar is just a cigar! 🙂

  14. Management Craft May 4, 2006 at 8:45 am - Reply

    Going to Blogher

    A couple weeks ago, I quietly signed up to attend the Blogher conference in San Jose CA area on July 28 and 29. This will be the first blog centric conference I have attended. They never really appealed to me

  15. Logviewer May 14, 2006 at 9:05 am - Reply

    It’s nice to see a website devoted to women’s blogs, especially on Mother’s Day.

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