Selling by Ben Stein

In “The Sales Profession: Attention Must Still Be Paid,” Ben Stein explains how a summer job selling shoes taught him how to sell.

I feel the same way about my first real job: selling jewelry. I learned more about sales, marketing, and evangelism schlepping gold and diamonds than in any high-tech position since. If you want to change the world, you will need to learn how to sell. That’s just the way things are, so check it out.

By |2015-03-17T09:23:50+00:00April 27th, 2009|Categories: Marketing and Sales|0 Comments

About the Author:

Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

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