The Art of Schmoozing
“It's not what you know or who you know, but who knows you.” Susan RoAne. The Guy Kawasaki Theory of Schmoozing version 1.0 was ad hoc: get to know the people that you need for a specific deal. It was short-term and focused.Version 2.0 is ad infinitum--maybe even ad nauseam. It's taken me twenty years, [...]