Do you want to stay on top of the press releases that are published by PRNewswire? We’ve aggregated them for you at PRNewswire.alltop. This is a very easy way scan hundreds of press releases in seconds.
Having a great time in Vancouver. If you want to see how great, check out my pictures from Day 1 and Day 2.
We’ve all been sucked into doing something stupid, right? Fortunately, Steven Greenspan has written a book called Annals of Gullibility. In its conclusion he explains how to avoid gullibility, and I’ve provided a synopsis for you. Read the full story at the American Express Open Forum. More on psychology if you need the advice.
By definition, good marketers are empathetic. That is, they have a capacity to understand and care for the needs of others. Bruna Martinuzzi explains how to be empathetic over at the American Express Open Forum.
Here’s a great video by Lewis Howes on how companies should use social media. In less than six minutes, you can learn the elements of good social-media practices. More on social media.
This is, apparently, going to be “tablet week” if the Apple rumors are true. Read why Jonathan Littman says that it’s time to “Bury Books, Inspire Reading” anyway. It’s all about letting go of the past and jumping to the next curve: scribes, printing press, desktop publishing, website, blog, and now tablet. Total gadget news [...]
How would you like to offer an iPhone application for your website or blog? Check out AppMakr if you do. It allows you to make an iPhone app for your website or blog without any programming skills in a few minutes. The cost to create an app is as little as a one-time $199 fee. [...]
According to the LinkedIn site, its users are rich, young, educated, and powerful. If you’re looking for a medium to reach such people, check out this comparison to publications such as the Wall Street Journal, Forbes, and BusinessWeek.
Eric Schmidt, CEO of Google, strikes back at Rupert Murdoch in an op-ed piece in the Wall Street Journal. Check out what went down today.
There’s a vacancy at the top of GM again. The company faces great challenges, so it’s time to think outside-the-box for a new CEO. Here are my ideas.
Do you want to know what kind of tweets get spread? Dan Zarrella has the answers. For example, 70% of retweets contain links compared to 20% in “regular” tweets. Here are more interesting facts: 1. Retweets have nouns and third-person verbs—that is, they refer to someone or something doing something. 2. The word “you” is [...]
Bob Bessette wrote a great article that talks about 5 blogging misconceptions, and he provides solutions to those challenges.
Scott Anthony of the Harvard Business blog, Starbucks’s efforts with its new instant coffee called Via is a great example of how to love the low end of a market. Check out his analysis of this interesting marketing case. (Disclosure: Starbucks is a sponsor of Alltop)
Just because you’re Anna Wintour doesn’t mean you stop wondering about what to wear in the morning. In the same fashion, Forbes presents questions that businesses should never stop asking.
Dan Heath, co-author of Made to Stick, explains how to stand out (video) in a crowd. He uses the examples of Voodoo Donut and ZipCar. The gist is that if you’re in a crowded market, you need to do something that no one else does or compete on one dimension and do it ferociously. Watch [...]
Oprah Winfrey has changed the world; one episode, book club review, magazine issue, after show, news report, speech, movie role, and television special at a time. Sources of Insight compiled a great list of lessons learned from Oprah Winfrey as well as some of her most famous quotes.
Copyblogger compiled eleven articles that explain how to write magnetic headlines. Every one of them is required reading for bloggers and marketers. This one about list posts is my favorite because I posted this today. (via @MayhemStudios and @MarshaCollier)
Stoney deGeyter compiled the “Best Damn Web Marketing Checklist, Period!” It contains 400 items in over twenty-three topics including domain names, site design, navigation, links, and buttons. The posting is from 2008, so it doesn’t include anything on Twitter, but it’s great nonetheless.
A little more than a week ago, Google announced the roll-out of automatic captions, a new feature to online video that uses speech recognition to turn spoken words into subtitles. In anticipation, Steve Baldwin, of Media Post, made four keen insights into video and the web.
Check out how web design has evolved from 1992 until today’s sites built with Flash, CSS, and 3DML. It sure has come a long way.