This is the cleverest idea I’ve seen in years (and Apple had nothing to do with it as far as I know): PlayPumps. Kids play on a merry-go-round and pump water for villages at the same time. Girls benefit in particular because they are usually the ones fetching water. How cool is that?!
The Cleverest Idea I’ve Seen In Years
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About the Author: Guy Kawasaki
Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of The Art of Social Media, The Art of the Start, APE: Author, Publisher, Entrepreneur, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
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