Stoney deGeyter compiled the “Best Damn Web Marketing Checklist, Period!” It contains 400 items in over twenty-three topics including domain names, site design, navigation, links, and buttons. The posting is from 2008, so it doesn’t include anything on Twitter, but it’s great nonetheless.
A little more than a week ago, Google announced the roll-out of automatic captions, a new feature to online video that uses speech recognition to turn spoken words into subtitles. In anticipation, Steve Baldwin, of Media Post, made four keen insights into video and the web.
Check out how web design has evolved from 1992 until today’s sites built with Flash, CSS, and 3DML. It sure has come a long way.
Deb Ng is the founder of Freelance Writing Jobs. She recently explained what it took to build her blog into the successful site that it is today. Here are the first three factors: I put in more than an hour or two each day—My blog became a full time job. If I wasn’t blogging, I [...]
Check out this ten-minute video summary of Awesomely Simply by John Spence. It’s a good overview of the six core principles that determine a company’s fate.
Here is a list of fifteen reasons and ways to use Twitter in business compiled by Douglas Karr. Douglas compiled the list from Shel Israel’s new book, Twitterville. Click here to read the rest: holykaw.alltop.com
Dan Zarrella, social-media maven, explains how and when to use social media site such as Facebook and Twitter. He is the author of The Social Media Marketing Book. Read the post if you’re wondering how to optimize your social-marketing efforts.
Jonathan Littman and Marc Hershon, authors of I Hate People!, have figured out a quick way to interview job candidates. The solution is easy: watch how they cross the street. I’m a “wader,” by the way.
Inc. named 19 bloggers that you should read. We’ve aggregated them all in one place: Inc19.alltop.
The reality is that people and technology is getting better and better a blocking out unwanted interruptions—aka, “marketing.” Brian Halligan is the CEO of HubSpot, and he explains in my post on the American Express Open Forum “how to get found.” It’s all about creating great stuff and letting Google et al do what they [...]
First published in November, 2009 in the OPEN Forum of American Express. Way back in July of 2009, I explained how I used Twitter. Lots has changed since then, so this is an update to explain how I tweet NOVEMBER 02, 2009Way back in July of 2009, I explained how I used Twitter. Lots has [...]
This is the set of links that I used to demo Twitter by going down through this list to show why Twitter is such a valuable marketing tool. Introduction Home page Profile page Monitor Search Guy Kawasaki or Alltop Starbucks VIA introduction Search for “Prius” or “Civic” Sell Dell Outlet Kogi BBQ Support Comcast Cares [...]
Over at the American Express Open Forum blog, I explain how to not look clueless on Twitter. The first five ways are: Don’t tell other people how to tweet. Don’t tell the world that you unfollowed someone. Don’t ask people why they unfollowed you. Don’t constantly tweet mundane updates and babble. Don’t use a small [...]
Chris Anderson explained his concept of “free” at a recent Garage Technology Ventures conference. Click here to learn more about his model and to get to the link to a video of his presentation. Any company that produces digital content and goods should check it out.
Over the weekend we upgraded Alltop to version 3. The primary functions that this version addresses are improved navigation and search. Because Alltop has grown to over 700 topics, we needed a better way for people to understand what Alltop does and to find topics that interest them. Version 1. Circa March, 2008. Version 2. [...]
Evernote is a great service to save emails, receipts, web clippings, and pictures. Here’ s a list of fourteen ways that you can use it to organize your life. Basically, whenever I get a significant piece of information, I dump it into Evernote for archival purposes. Check it out.
Po Bronson and Ashley Merryman have written a very interesting book examining how people nurture their kids. It’s called NurtureShock: New Thinking About Children. I conducted an interview with them about this subject. Interestingly, I think many of their findings apply to nurturing employees too. Check out the interview here.
Hope to see you at Blogworld Expo in Las Vegas on October 15-17, 2009. This conference is the first and only industry-wide tradeshow, conference, and media event dedicated to promoting new media including: Blogging, Podcasting, Social Media, Online Video, Music, TV, Radio, Gaming, Entertainment, and Communities. Plan A: There’s advance discount pricing, but it expires [...]
Many so-called experts are trying to fill young people with fear about what they should post in their Facebook accounts. They make the case the school admissions staff and company recruiters are going to check your Facebook page and ding you for the stupid things you did. (Who among us has not done something stupid [...]
For technology companies, a product demonstration is the purest form of sales because you really have to wow your audience with your product. Here is a list of 5 things to avoid if you want to not make a Stunningly Awful Demo (SAD).