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Free “Twitter for Business” Teleseminar

On November 13th, 10:00 am Pacific, O’Reilly is conducting a free teleseminar called “Twitter for Business.” I’ve read the report that the teleseminar is based on, and it’s quite good so I encourage you to listen by clicking here. The teleseminar will explain how businesses can use Twitter. The presenter is: Sarah Milstein, a consultant [...]

By |2015-03-17T09:26:06-07:00November 12th, 2008|Categories: Uncategorized|0 Comments

Literature and Narrative Management

Over at the American Express Open Forum blog I posted an article called “Literature and Narrative Management.” According to the New York Times, hospitals are incorporating the study of literature into residency programs because it leads to greater innovation, empathy, and communication. My theory is the same would hold true for business.

By |2016-10-24T14:13:06-07:00November 10th, 2008|Categories: Management|0 Comments

Reality Check Checklist + the Best Foreword in the History of Man

My new book, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition is now available. The cover price is $29.95. It is approximately 500 pages long--twice the length of The Art of the Start. This book is the "superset" of all my books, articles, and blogs. I wrote it to provide answers [...]

By |2016-10-24T14:13:11-07:00October 30th, 2008|Categories: Books, Entrepreneurship|Tags: , , , , |0 Comments

The Changing Consumer Experience

Over at the American Express Open Forum blog, I posted a report by Razorfish called “FEED: The Razorfish Consumer Experience Report.” The document examines the changes that Web 2.0 and social media are causing for companies. It's one of the best reports about this subject, and you can get it for free by clicking here.

By |2016-10-24T14:13:13-07:00October 28th, 2008|Categories: Marketing and Sales|0 Comments

How to Tell If Your CEO Is Clueless

Pontificating, theorizing, and terrorizing abounds these days in tech startups. Here is a simple test to help you figure out if the startup you work for is in trouble. All you have to do is listen to your CEO talk to people for a week and determine if she uses these lines. “Let me tell [...]

By |2016-10-24T14:13:14-07:00October 27th, 2008|Categories: Management|1 Comment

The Art of the Viral Video

No matter who you support in the upcoming election, you will appreciate the cleverness of customizing videos to get your friends and relatives to vote. Click here to see what I mean. Many companies could use custom, viral videos for their products and services. I would love to do something like this for Alltop. For [...]

By |2016-10-24T14:13:16-07:00October 26th, 2008|Categories: Cool Stuff, Marketing and Sales|0 Comments

How to Seize the Day

Nothing warms my heart than an entrepreneur who seizes the day, and Kathryn Finney seized it in a world-class way. Step 1: Republican National Committee buys the Sarah Palin family $150,000 worth of duds. Step 2: Kathryn Finney of the Budget Fashionista shows how to outfit the Palins for $147,500 less. What did this take? [...]

By |2015-03-17T09:26:19-07:00October 24th, 2008|Categories: Marketing and Sales|Tags: |0 Comments

The Mother and Father of Social Media Lists

I learned of the "mother of social media lists" and the "father of social media lists." Click here to see mom and here to see dad. These are the most comprehensive lists of examples of social media applications, videos, blogs, podcasts, widgets, crowdsourcing, bookmarking, microblogging, photosharing, wikis, mashups, brand monitoring ad nauseum. Check them out [...]

By |2016-10-24T14:13:19-07:00October 22nd, 2008|Categories: Marketing and Sales|0 Comments

Guy’s Index of Absurdity: The Top Ten Ways to Tell If Things Are Really Bad

The experts are promulgating many esoteric ways to determine the financial condition of the economy. It's irrational to base one's mood on the Dow Jones Industrial Average (DJIA). After all, (a) what does that have to do with the real world? And (b) it reflects the buying (and selling) decisions of the same investment bankers [...]

By |2016-10-24T14:13:20-07:00October 13th, 2008|Categories: Events, Management|Tags: , |0 Comments

26 Hours at Sea: The Longest Posting in the History of Blogging

I've been to many interesting places, but nothing compares to my twenty-four hour visit to the USS John C. Stennis, an aircraft carrier. I was a guest of the Navy who operates this program in order to bolster recruiting, retention, and overall awareness of what it does. I hope that you enjoy these pictures and [...]

By |2016-10-24T14:13:22-07:00October 8th, 2008|Categories: Cool Stuff|Tags: , |0 Comments
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