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The No-Bull-Shiitake Investor Wishlist

Over at the American Express OPEN blog, I posted an explanation of what investors want in a deal. Check out "The No-Bull-Shiitake Investor Wishlist." For more coverage of venture capital news, you can also click here.

By |2016-10-24T14:12:52-07:00December 10th, 2008|Categories: Uncategorized|0 Comments

How to Use Twitter as a Twool

I may get more value out of Twitter than anyone else on the planet because I use Twitter as a tool—specifically as a marketing tool—for my website Alltop and my book, Reality Check. If the concept of using Twitter in a commercial manner interests you, keep reading. If it doesn’t, then you can continue to [...]

By |2016-10-24T14:12:55-07:00December 2nd, 2008|Categories: Books, Twitter|Tags: |0 Comments

Free “Twitter for Business” Teleseminar

On November 13th, 10:00 am Pacific, O’Reilly is conducting a free teleseminar called “Twitter for Business.” I’ve read the report that the teleseminar is based on, and it’s quite good so I encourage you to listen by clicking here. The teleseminar will explain how businesses can use Twitter. The presenter is: Sarah Milstein, a consultant [...]

By |2015-03-17T09:26:06-07:00November 12th, 2008|Categories: Uncategorized|0 Comments

Literature and Narrative Management

Over at the American Express Open Forum blog I posted an article called “Literature and Narrative Management.” According to the New York Times, hospitals are incorporating the study of literature into residency programs because it leads to greater innovation, empathy, and communication. My theory is the same would hold true for business.

By |2016-10-24T14:13:06-07:00November 10th, 2008|Categories: Management|0 Comments

Reality Check Checklist + the Best Foreword in the History of Man

My new book, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition is now available. The cover price is $29.95. It is approximately 500 pages long--twice the length of The Art of the Start. This book is the "superset" of all my books, articles, and blogs. I wrote it to provide answers [...]

By |2016-10-24T14:13:11-07:00October 30th, 2008|Categories: Books, Entrepreneurship|Tags: , , , , |0 Comments

The Changing Consumer Experience

Over at the American Express Open Forum blog, I posted a report by Razorfish called “FEED: The Razorfish Consumer Experience Report.” The document examines the changes that Web 2.0 and social media are causing for companies. It's one of the best reports about this subject, and you can get it for free by clicking here.

By |2016-10-24T14:13:13-07:00October 28th, 2008|Categories: Marketing and Sales|0 Comments

How to Tell If Your CEO Is Clueless

Pontificating, theorizing, and terrorizing abounds these days in tech startups. Here is a simple test to help you figure out if the startup you work for is in trouble. All you have to do is listen to your CEO talk to people for a week and determine if she uses these lines. “Let me tell [...]

By |2016-10-24T14:13:14-07:00October 27th, 2008|Categories: Management|1 Comment

The Art of the Viral Video

No matter who you support in the upcoming election, you will appreciate the cleverness of customizing videos to get your friends and relatives to vote. Click here to see what I mean. Many companies could use custom, viral videos for their products and services. I would love to do something like this for Alltop. For [...]

By |2016-10-24T14:13:16-07:00October 26th, 2008|Categories: Cool Stuff, Marketing and Sales|0 Comments

How to Seize the Day

Nothing warms my heart than an entrepreneur who seizes the day, and Kathryn Finney seized it in a world-class way. Step 1: Republican National Committee buys the Sarah Palin family $150,000 worth of duds. Step 2: Kathryn Finney of the Budget Fashionista shows how to outfit the Palins for $147,500 less. What did this take? [...]

By |2015-03-17T09:26:19-07:00October 24th, 2008|Categories: Marketing and Sales|Tags: |0 Comments
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