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Adam Curry

Adam Curry was one of the VJs (video jockeys) of MTV back in the 1980s. In this position, he “interviewed” some of the most popular musicians of the time including Michael Jackson and Paul McCartney. Adam is an early adopter and pioneer because he embraced the web and podcasting long before other people. He [...]

Jon M. Chu

Jon M. Chu is a film and television director, producer, and screenwriter. He may be best known for directing Crazy Rich Asians and In the Heights. If you want to get the most out of this episode, go watch them first. Not that Jon would keep score this way, but his films have grossed [...]

How to Be a Demo God

Several times a year a group of executives from startups do a six-minute demo of their products to an audience of venture capitalists, analysts, and journalists. This name of the event is, logically, DEMO. It’s a great occasion—especially if you understand the dance that’s going on: Entrepreneurs acting as if they don’t need venture capital, [...]

By |2016-10-24T14:09:04-07:00March 30th, 2015|Categories: Books|Tags: , , |0 Comments

Top 10 Ways to Capture Attention

This is a guest post by Ben Parr, the author of Captivology. You probably deal with attention issues every day. How do I get the attention of new customers? How do I retain the attention of existing clients? How do I captivate my boss or my upcoming date? It’s a hard problem to solve, especially [...]

By |2016-10-24T14:09:19-07:00March 2nd, 2015|Categories: Marketing and Sales, Pitching and Presenting, Social Media|Tags: |0 Comments

My Advice to 22 Year-Olds

As I write this, I’m just past the big 6O. Here’s some advice based on thirty-eight more years of living than you have. I don’t expect you to believe everything I say–when I was twenty-two I wouldn’t listen to someone this old, but maybe some of this will resonate with you: […]

By |2016-10-24T14:09:22-07:00February 22nd, 2015|Categories: Events, Life|Tags: |52 Comments

How to Find a Co-Founder

People love the notion of the sole innovator, but this notion is wrong. Successful companies are usually started, and become successful, with the contributions of at least two people. Yin and yang, maker and seller, dreamer and pragmatist — call it what you will. After the fact, people may recognize one founder as the innovator, [...]

By |2016-10-24T14:09:25-07:00February 21st, 2015|Categories: Entrepreneurship|Tags: , |11 Comments

The Art of Evangelism

A long time ago I was a revolutionary at Apple. My job title was “software evangelist.” My responsibility was to evangelize Macintosh to software developers. Later my title was “chief evangelist,” and my responsibility was to evangelize Macintosh to anyone who wanted to increase productivity and creativity. […]

By |2016-11-11T07:15:59-08:00April 29th, 2014|Categories: Books|Tags: , , , , |7 Comments

APE: How to Publish a Book

In 2011 the publisher of one of my books, Enchantment, could not fill an order for 500 ebook copies. Because of this experience, I self-published my next book, What the Plus!, and learned first-hand that self-publishing is a complex, confusing, and idiosyncratic process. As Steve Jobs said, “There must be a better way.” [...]

How to Create an Enchanting Pitch #OfficeandGuyK

Welcome to the first in a series of blog posts I’ll be doing as part of a partnership with Microsoft and Office Web Apps. Over the next two weeks, I’ll cover everything a budding entrepreneur needs to turn an idea into an enchanting investment opportunity—from the perfect pitch to a killer business plan to financial [...]

By |2016-10-24T14:09:46-07:00January 9th, 2012|Categories: Entrepreneurship|Tags: , , , |2 Comments

Macintosh 25th Anniversary Reunion: Where Did Time Go?

On January 24, 1984 Apple introduced Macintosh. Many of us who worked in the Macintosh division are now asking, “Where did the time go?” The Division had a reunion at the home of Alain Rossman (software evangelist) and Joanna Hoffman (the division’s conscience and first marketing person) to celebrate this occasion, and these are pictures [...]

By |2016-10-24T14:12:26-07:00January 26th, 2009|Categories: Innovation|Tags: |0 Comments

Reality Check Checklist + the Best Foreword in the History of Man

My new book, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition is now available. The cover price is $29.95. It is approximately 500 pages long--twice the length of The Art of the Start. This book is the "superset" of all my books, articles, and blogs. I wrote it to provide answers [...]

By |2016-10-24T14:13:11-07:00October 30th, 2008|Categories: Books, Entrepreneurship|Tags: , , , , |0 Comments

Guy’s Index of Absurdity: The Top Ten Ways to Tell If Things Are Really Bad

The experts are promulgating many esoteric ways to determine the financial condition of the economy. It's irrational to base one's mood on the Dow Jones Industrial Average (DJIA). After all, (a) what does that have to do with the real world? And (b) it reflects the buying (and selling) decisions of the same investment bankers [...]

By |2016-10-24T14:13:20-07:00October 13th, 2008|Categories: Events, Management|Tags: , |0 Comments

The Inside Word on Word-of-Mouth Marketing

In this interview Dave Balter explains word-of-mouth marketing. Balter founded BzzAgent in 2002. His company has provided word-of-mouth media services for dozens of Fortune 500 companies and has been featured in The New York Times Sunday Magazine, The Wall Street Journal, The Economist, and on National Public Radio. He is also co-founder and current board [...]

By |2016-10-24T14:15:07-07:00June 15th, 2008|Categories: Marketing and Sales|Tags: |0 Comments

The Art of the Perfect Pint Pour

You learn something new everyday. For example, I visited the St. James Gate Brewery of Guinness the other day in Dublin, Ireland and learned how to properly pour a point of Guinness. This is where the real production happens. This facility brews roughly three million pints per day. The tourist part of the facility is [...]

By |2016-10-24T14:16:31-07:00March 4th, 2008|Categories: Cool Stuff|Tags: |0 Comments
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