A long time ago I was a revolutionary at Apple. My job title was “software evangelist.” My responsibility was to evangelize Macintosh to software developers. Later my title was “chief evangelist,” and my responsibility was to evangelize Macintosh to anyone who wanted to increase productivity and creativity. […]
In 2011 the publisher of one of my books, Enchantment, could not fill an order for 500 ebook copies. Because of this experience, I self-published my next book, What the Plus!, and learned first-hand that self-publishing is a complex, confusing, and idiosyncratic process. As Steve Jobs said, “There must be a better way.” [...]
My friend, Carmine Gallo, has written a book called The Apple Experience: Secrets to Building Insanely Great Customer Loyalty. The Apple Store is the most profitable retailer in America, generating an average of $5,600 per square foot and attracting more than 20,000 visitors a week. […]
Feel free to embed this infographic on your site or blog. Instructions are here. Created by Creditloan. Resisting this deal is futile: Buy Enchantment and get Presentation Zen for free. Click here.
Want to be an enchanting speaker? This is an unbeatable deal: Buy Enchantment and get a free copy of Presentation Zen by Garr Reynolds. Resisting you will be futile! Go here to learn more.
Over at the American Express OPEN Forum, I posted instructions for how to enchant people with Facebook. Please check it out if you want to use Facebook for marketing purposes. If you want to be enchanting in general, check out my new book: Enchantment: The Art of Changing Hearts, Minds, and Actions.
Loved appearing on Minnesota Public Radio with Kerri Miller. In this episode of Midmorning we discussed Apple, Enchantment, and hockey—not necessarily in that order. Buy Enchantment now.
After one week of availability, Enchantment has hit three bestseller lists: New York Times (Advice, How-to, and Miscellaneous), Wall Street Journal (Hardcover Business), and Publishers Weekly (Hardcover Nonfiction). I owe this success to you, my readers and reviewers. Thanks so much for making Enchantment a success. I hope it enables you to change the world! [...]
Question: When you autograph a book, what does your message say? Answer: It says “Resisting you is futile.” Question: Why do write this? Answer: Because I want my readers to feel good about themselves. Question: Why do you sign the cover? Answer: There are three reasons. First, it saves me lots of time by not [...]
At long last my latest book, Enchantment: The Art of Changing Hearts, Minds, and Actions, is available. Here are the ways to order it. As an indication of what the critics think of it, this is the Kirkus review: Apple’s former chief evangelist leads businessfolk down the path to enchantment. The entrepreneur’s entrepreneur is back [...]
Buy a copy of Enchantment and get a free copy of Reality Check. Offer expires at midnight, 3/7, Pacific time. Limit of one per person. Purchases from U. S. resellers, and we’ll ship to only U. S. addresses. Quantities are limited. Click here for details.
I’m running a photo contest for enchanting pictures. There are five categories: Kids, Pets, Travel, Vehicles, and People. The prize is a Nikon 3100 for the winner of each category plus an iPad for the category winner with the most votes. Click here to learn more. The deadline is in eight days!
Check out the origin of the origami butterfly on the cover of Enchantment. By good fortune, the guys who made the origami butterfly for my book cover and I were in Hawaii at the same time. Here are pictures from my visit to their shop, Origamido, in the International Market Place. The shop is on [...]
Are you trying to master your iPad? I’ve got a deal for you. For one week, you can download a free copy of Tanya Engst’s Take Control of iPad Basics ebook. Just go here and “like” the page to get it. Bonus: 50% off any Take Control ebook (covers Macintosh, iPhone, and iPad) special offer.
I spoke in Madrid at the FICOD conference in mid November. These are pictures from my reign in Spain. I’m feeling pretty Spanish these days because I’ve been to Barcelona, Malaga, and Madrid for speeches. Terminal 4 of the Madrid airport wins the prize for coolest ceiling. Antoni Gaudi would be proud. Terminal 4 also [...]
I love to do business with small businesses—in-store, online, for myself, for others, for pleasure, for work—it doesn’t matter to me. I love to find great products and services made by entrepreneurs who are trying to change the world. And I love to help small business owners because they aren’t flying around in corporate jets [...]
I’m offering a free copy of Database 101 and The Macintosh Way. To get them, you need to go to my Facebook fan page, “like” the page, and then download the books. Step 1: Go to the
Tell me about a time when you experienced the power of enchantment. You can post it here. People love to read this kind of story!
October 10, 2010: I turned in the draft of my book, so I can no longer use examples for it. I would like to include a few personal stories of enchantment in my next book. I am looking for examples of how people, products, services, organizations, ideas, or causes swept you off your feet. Specs: [...]