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How to be a Mensch

The year is still young, so you can still make some good resolutions. Bruna Martinuzzi provides “Twelve Resolutions on How to Be a Mensch.” It includes actions like “be happy for others,” “get rid of grudges,” and “make people feel better about themselves.”

By |2015-03-17T09:18:38-07:00January 24th, 2010|Categories: Management|0 Comments

How to Stick Out in the Crowd

Over at the American Express Open Forum, I’ve posted an article called “The Lesson of Satzuma.” This is explains how a tiny company called Satzuma stood out of the CES crowd by focusing on a fun group of products. Check it out as a marketing lesson. Learn more about marketing.

By |2015-03-17T09:18:42-07:00January 23rd, 2010|Categories: Marketing and Sales|0 Comments

See you at CES!

Are you coming to CES in Las Vegas next week? If you are, be sure to drop by the American Express Open Forum booth. Tony Hsieh (Zappos), Anita Campbell (Small Business Trends), John Jantsch (Duct Tape Marketing), Ben Parr and Barbara Dybwad (Mashable), and I will all be at the South Hall booth. This is [...]

By |2015-03-17T09:18:45-07:00January 5th, 2010|Categories: Cool Stuff|0 Comments

How to Make an iPhone App

How would you like to offer an iPhone application for your website or blog? Check out AppMakr if you do. It allows you to make an iPhone app for your website or blog without any programming skills in a few minutes. The cost to create an app is as little as a one-time $199 fee. [...]

By |2016-10-24T14:10:49-07:00January 3rd, 2010|Categories: Uncategorized|0 Comments

How to Get Retweeted

Do you want to know what kind of tweets get spread? Dan Zarrella has the answers. For example, 70% of retweets contain links compared to 20% in “regular” tweets. Here are more interesting facts: 1. Retweets have nouns and third-person verbs—that is, they refer to someone or something doing something. 2. The word “you” is [...]

By |2016-10-24T14:10:53-07:00December 2nd, 2009|Categories: Uncategorized|0 Comments

How to love the low end –

Scott Anthony of the Harvard Business blog, Starbucks’s efforts with its new instant coffee called Via is a great example of how to love the low end of a market. Check out his analysis of this interesting marketing case. (Disclosure: Starbucks is a sponsor of Alltop)

By |2016-10-24T14:10:56-07:00December 2nd, 2009|Categories: Uncategorized|0 Comments

How to stand out in the crowd

Dan Heath, co-author of Made to Stick, explains how to stand out (video) in a crowd. He uses the examples of Voodoo Donut and ZipCar. The gist is that if you’re in a crowded market, you need to do something that no one else does or compete on one dimension and do it ferociously. Watch [...]

By |2015-03-17T09:19:02-07:00December 1st, 2009|Categories: Uncategorized|0 Comments

Lessons learned from Oprah Winfrey

Oprah Winfrey has changed the world; one episode, book club review, magazine issue, after show, news report, speech, movie role, and television special at a time. Sources of Insight compiled a great list of lessons learned from Oprah Winfrey as well as some of her most famous quotes.

By |2015-03-17T09:19:03-07:00December 1st, 2009|Categories: Uncategorized|0 Comments
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