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APE: How to Publish a Book

In 2011 the publisher of one of my books, Enchantment, could not fill an order for 500 ebook copies. Because of this experience, I self-published my next book, What the Plus!, and learned first-hand that self-publishing is a complex, confusing, and idiosyncratic process. As Steve Jobs said, “There must be a better way.” [...]

Raising Money: What Not to Say and What Not to Believe #OfficeandGuyK

Over the past two weeks via my partnership with Microsoft and Office Web Apps, I’ve provided templates of models for you to create enchanting PowerPoint pitches, Excel spreadsheets, and Word business plans. They are all available for you to download here. I hope these documents and blog posts help you save a boatload of time [...]

By |2016-10-24T14:09:40-07:00January 20th, 2012|Categories: Uncategorized|Tags: , , |0 Comments

How to Create an Enchanting Financial Forecast #OfficeandGuyK

This is the third post in my Microsoft partnership, and it’s all about numbers. The topic is crafting your financial forecast to include in your pitch. Bill Reichert, my partner at Garage Technology Ventures, created an Excel model and wrote this blog post. There’s a lesson in this too: Get the best person for the [...]

By |2016-10-24T14:09:42-07:00January 17th, 2012|Categories: Entrepreneurship|Tags: , |0 Comments

How to Create an Enchanting Pitch #OfficeandGuyK

Welcome to the first in a series of blog posts I’ll be doing as part of a partnership with Microsoft and Office Web Apps. Over the next two weeks, I’ll cover everything a budding entrepreneur needs to turn an idea into an enchanting investment opportunity—from the perfect pitch to a killer business plan to financial [...]

By |2016-10-24T14:09:46-07:00January 9th, 2012|Categories: Entrepreneurship|Tags: , , , |2 Comments

How do publish thee? Let me count the ways.

At long last my latest book, Enchantment: The Art of Changing Hearts, Minds, and Actions, is available. Here are the ways to order it. As an indication of what the critics think of it, this is the Kirkus review: Apple’s former chief evangelist leads businessfolk down the path to enchantment. The entrepreneur’s entrepreneur is back [...]

By |2016-10-24T14:09:54-07:00March 9th, 2011|Categories: Books|Tags: , , |0 Comments

How to Enchant Your Customer

I love to do business with small businesses—in-store, online, for myself, for others, for pleasure, for work—it doesn’t matter to me. I love to find great products and services made by entrepreneurs who are trying to change the world. And I love to help small business owners because they aren’t flying around in corporate jets [...]

By |2016-10-24T14:10:07-07:00November 23rd, 2010|Categories: Books|Tags: , |0 Comments

Reality Check Now Available in French

Vient de paraître en français: La réalité de l'entrepreneuriat Le guide irrévérencieux pour dépasser, devancer, distancer vos concurrents de Guy Kawasaki Publié en français par les Editions Diateino, avec l'aimable autorisation de Portfolio, Penguin Group. 26 euros. Ce livre, traduit par Marylène Delbourg Delphis, fait suite à L’art de se lancer, le bestseller de Guy [...]

By |2015-03-18T07:49:24-07:00June 28th, 2009|Categories: Books, Entrepreneurship|Tags: , |0 Comments

24 Hours at Sea on the USS Nimitz

On Friday, May 29, 2009, fourteen bloggers and “distinguished visitors” served a twenty-four hour tour of duty on the USS Nimitz. The following 140 or so pictures and videos document this visit. This is a very long blog posts as blog posts go, and I know there are ways to create slideshows or other forms [...]

By |2016-10-24T14:11:45-07:00June 1st, 2009|Categories: Books, Travel|Tags: , , , |2 Comments

How to Make Your Place in the World

Tina Seelig is the executive director of the Stanford Technology Ventures Program (STVP), where she teaches courses on innovation and entrepreneurship. Tina earned her Ph.D. in neuroscience from Stanford University Medical School and has worked as a management consultant, multimedia producer, entrepreneur, and author. Her newest book is titled, What I Wish I Knew When [...]

By |2016-10-24T14:11:48-07:00May 26th, 2009|Categories: Entrepreneurship|Tags: |0 Comments

Everything I Need to Know About Entrepreneurship I Learned From My Comrades in Moscow

You can start a business anywhere not to mention that you should “don’t worry, be crappy.” Celebrity endorsements don’t have to be expensive. Buddha is in the details (see next photo). The details. Nothing is what it seems (see next photo). What it is. You need to think big. And don’t worry, be crappy. Do [...]

By |2016-10-24T14:12:50-07:00December 18th, 2008|Categories: Entrepreneurship|Tags: |0 Comments

Reality Check Checklist + the Best Foreword in the History of Man

My new book, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition is now available. The cover price is $29.95. It is approximately 500 pages long--twice the length of The Art of the Start. This book is the "superset" of all my books, articles, and blogs. I wrote it to provide answers [...]

By |2016-10-24T14:13:11-07:00October 30th, 2008|Categories: Books, Entrepreneurship|Tags: , , , , |0 Comments

How to Seize the Day

Nothing warms my heart than an entrepreneur who seizes the day, and Kathryn Finney seized it in a world-class way. Step 1: Republican National Committee buys the Sarah Palin family $150,000 worth of duds. Step 2: Kathryn Finney of the Budget Fashionista shows how to outfit the Palins for $147,500 less. What did this take? [...]

By |2015-03-17T09:26:19-07:00October 24th, 2008|Categories: Marketing and Sales|Tags: |0 Comments
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