Tell me about a time when you experienced the power of enchantment. You can post it here. People love to read this kind of story!
October 10, 2010: I turned in the draft of my book, so I can no longer use examples for it. I would like to include a few personal stories of enchantment in my next book. I am looking for examples of how people, products, services, organizations, ideas, or causes swept you off your feet. Specs: [...]
Information wants to be free, and I just freed some. I got the rights back for my first book, The Macintosh Way, and I’ve made it available for free here. Hope that you find it useful.
I would like to include personal stories of enchantment in my next book, Enchantment: The Art of Changing Hearts, Minds, and Actions. I am looking for examples of how people, products, services, organizations, ideas, or causes enchanted. Specs: Written from your personal experience, not an external, academic view. 150-200 words Ideally, all the basics would [...]
I’m writing my next book, The Art of Enchantment. I could use some help with finding real-world examples of the principles of enchantment, so I’m going to use this space to make requests. The first example I need is to illustrate the concept of “cognitive fluency.” This the idea is that people prefer things that [...]
Vient de paraître en français: La réalité de l'entrepreneuriat Le guide irrévérencieux pour dépasser, devancer, distancer vos concurrents de Guy Kawasaki Publié en français par les Editions Diateino, avec l'aimable autorisation de Portfolio, Penguin Group. 26 euros. Ce livre, traduit par Marylène Delbourg Delphis, fait suite à L’art de se lancer, le bestseller de Guy [...]
On Friday, May 29, 2009, fourteen bloggers and “distinguished visitors” served a twenty-four hour tour of duty on the USS Nimitz. The following 140 or so pictures and videos document this visit. This is a very long blog posts as blog posts go, and I know there are ways to create slideshows or other forms [...]
I’ll be doing a Reality Check booksigning in Menlo Park, California on this Wednesday, February 4th at 7:30 pm. Here is more info. Hope to see you there!
These are pictures taken at the January 2009 Macworld Expo in San Francisco, California. I did not attend the unkeynote because I was at home watching Sponge Bob with my son, so there are no pictures from it. But there weren’t any big hardware announcements anyway. […]
I may get more value out of Twitter than anyone else on the planet because I use Twitter as a tool—specifically as a marketing tool—for my website Alltop and my book, Reality Check. If the concept of using Twitter in a commercial manner interests you, keep reading. If it doesn’t, then you can continue to [...]
Join me, Andy Sernovitz, Pam Slim, and Rich Sloan for a Reality Check teleseminar today (11/18/08). 2:00 pm Pacific time. Sign up here.
Ray Schraff is the person who convinced me to start a blog. He found this email (note the date!). At the time, I was running a mailing list for my book, Rules for Revolutionaries. Three years later I started my blog with this post and a brief history of mine. So much for me being [...]
My new book, Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition is now available. The cover price is $29.95. It is approximately 500 pages long--twice the length of The Art of the Start. This book is the "superset" of all my books, articles, and blogs. I wrote it to provide answers [...]
These are some photographs from a recent trip to Mumbai, India. This is one intense city with a population of approximately thirteen million people. Clearly, this is not Santa Cruz, California. This is the view you'll most frequently see when you're driving around the city. It can take two hours to go a few kilometers. [...]
The proliferation of topics from twenty to 215 made a redesign of Alltop necessary for efficient navigation. The three primary enhancements to the site define version 2.0 of Alltop: Ability to find topics in three ways: searching by keyword, viewing by category (for example, Tech, Sports, People), and viewing by topic name. Addition of 200 [...]
In 2006 I wrote about Vyew and asked the obvious question: “Does the world need another web conferencing product?” I guess the answer is "yes" because the company is now profitable and has 100,000 registered users. Vyew combines real-time (synchronous) conferencing and desktop sharing with always-on (asynchronous) collaboration such as highlighting, drawing, text and sidebar [...]
Triggit is a WYSIWYG web application for integrating third-party elements into websites. It enables people to drag and drop advertisements, Flickr pictures, and YouTube videos directly into their site without any skills in web programming. Triggit is free to use, and works on any site that accepts JavaScript. It does not require any downloads, access [...]
Spokeo finds information about your friends—long-lost or not—and then tracks their online activities as they make updates. These friends don’t have to “invite” you, approve your friend “request,” or be a member of Spokeo. Spokeo is able to, for example, monitor their Facebook notes and shares, YouTube videos, Amazon wishlists, Flickr and PhotoBucket photos, Pandora [...]
It’s 10:30 pm, and I’m sitting on a baggage cart on the tarmac of the Monterey, California airport. My U. S. Airways flight was set to depart and then an engine warning light went on—this was two hours ago. The reason we’re all on the tarmac is that a fire alarm went off, so we [...]
Jajah is a VOIP phone service that doesn’t require a download or headset. It enables you to make VOIP calls from any phone to any phone. The company recently introduced “Jajah buttons.” This product enables people to call you at no charge (or very low cost) by clicking on a button in places such as [...]